Cleaner and Simpler Labels for Smart Product Choices

The desire for cleaner, simpler labels is more than a trend: it is a small revolution that is leading to a long-term shift in market preferences, driven by growing concerns about well-being, sustainability, and trust in food production. Transparency, recognizability and fewer artificial ingredients are what today’s consumers seek.

For food producers, this can be a real challenge, as it is not a given to deliver the same appealing products while also reducing label complexity and eliminating less-accepted ingredients. However, this can also be an opportunity to stand out and expand business.

Simplifying Labels with Cleaner Solutions

Since it was founded, HIFOOD has dedicated its research and development efforts toward finding solutions of natural origin able to deliver the same uncompromised taste, nutritional balance, and sensory performance in final products with cleaner labels.

From texture and structure to nutritional improvement and shelf life, HIFOOD solutions are designed with label clarity and naturality in mind, so that you can offer your consumers a product they trust, and love.

Hi-Fibre 115

Vegetable fibers system for improved softness, freshness, and structure

POWDER

Enhances moisture retention, texture, and freeze-thaw stability, supporting long-lasting performance in cleaner label formulations

Hi-Shield

Fermented powders that enhance flavor and freshness

POWDER

Improved freshness and taste stability, supporting cleaner label claims

Meltec®

Vegetable fiber system

SEMI-SOLID

Reduced sugar, increased fiber content, and improved texture while safeguarding simpler ingredient lists

Veganeez

Plant-based system for 100% egg-free sauces and dressing

POWDER

Optimal consistency, excellent stability over shelf life, allows vegan claims, works in cold processes

Micro Protein

Micronized pea protein system

ULTRA-FINE POWDER

High protein content (>70%) with neutral taste, no grittiness, and easy integration into cleaner label formulations

Hi-Protein Pea VIII

Pea protein isolate

POWDER

High protein content (>80%), with neutral taste and reliable processing, all from a natural, plant-based sources

Applications

HIFOOD's portfolio is designed to support food manufacturers in every segment, helping to reformulate or innovate without compromising performance, taste, or safety.

Here is where HIFOOD solutions allow for cleaner, simpler, smarter labels: